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How To Care For Platinum Hair

Switching up your hair colour is daunting enough even with the most subtle of shade changes, let alone going platinum or icy grey.

By Flora Macdonald Johnston, Vogue

To ease the transition for you, we've got the low down from Clare Thorpe, expert colourist at Daniel Hersheson Salon, on her top five tips to care for your new colour, allowing you to rock it as effortlessly as Cara and Kristen.
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1

Confidence is key

"The first essential necessary before attempting to bleach is confidence in the transformation. If you have never dyed your hair before or aren’t sure of what colour to have, try on some wigs in a range of colour palettes to see what suits you skin tone best."



2

Consider a cut

[post_ads]"Sometimes it's best to cut the hair a little before you bleach (although not essential). This helps to get rid of dead ends, which will dry out even more after being treated with bleach, and will leave you with a healthy-looking finish."



3

Talk about tones

"If you are a dark brunette, go for an ashier tone of blonde before the leap to icy grey or platinum to ensure the best colour pay-off. If you are naturally blonde, use strengthening shampoo for at least a week before you bleach to help decrease any chance of brittleness. However, if a little dryness occurs after you dye, don't fear, it can help to add a touch of texture."

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4

Pick the right products

"Using strengthening and repairing products are key to a great finish. We love: L’Oréal Professional Smartbond, £30, to use in your chosen bleach formula and toner followed by the Smartbond Conditioner, £16.49, as an after treatment to rebuild the hair's natural bonds, meaning less damage occurs."



5

Maintenance is a must

[post_ads]"Remember, full head bleach application needs to be topped up every four weeks. To get the most from your colour, try L’Oréal Professional Série Expert Silver Shampoo, £11.50 on grey hair as part of your aftercare routine to lock in colour and keep its icy shine. If you've opted for platinum blonde, use Redken Blonde Idol Sulcate-Free Shampoo, £14; it will keep your look clean with no unwanted brassy tones.

See more at: Vogue

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Women's Magazine: How To Care For Platinum Hair
How To Care For Platinum Hair
You don't necessarily have to break the bank to maintain a color like this.
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Women's Magazine
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