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Beauty Vlogger Favorite OFRA Cosmetics Will Launch on Ulta.com

Yes, your wildest dreams are coming true.



Those of us who obsessively watch YouTube makeup tutorials and heart/take copious notes on our favorite Instagram beauty influencers' posts might have noticed that a few of them— like Kathleen Lights and Manny Gutierrez—are huge fans of OFRA Cosmetics, a cruelty-free and vegan makeup line based in Florida. The company's super-pigmented highlighters and long-lasting, moisturizing liquid lipsticks are particularly popular in beauty influencer circles, and now there's good news for all of us: According to a press release from the company, we'll be able to get our hands on OFRA products on Ulta.com beginning Sunday, April 9 (set your iCal reminder now).
            
OFRA has been around since 1994, ever since founder Ofra Gaito, a therapist and makeup artist, launched her eponymous skincare and makeup line. For years it's been used widely by makeup artists training at cosmetology schools, but it finally hit the mainstream when YouTubers and Instagram beauty gurus started using the products in their tutorials.
Fans have been able to purchase products on the OFRA website, but now we can add them them to our shopping cart along with all of Ulta's other go-to beauty products.


The brand has collaborated with some of our favorite beauty influencers, most recently launching a sold-out mini-collection with NikkiTutorials featuring a highlighter and three liquid lipsticks.
Here's a few OFRA products influencers swear by:

OFRA Beverly Hills Highlighter

 



Highlighters are some of OFRA's most popular products because they give you that see-it-from-outer-space highlight. NikkiTutorials uses the lightest shades for the when she wants a super-bright highlight and loves the way all of the pigments blend into the skin for a seamless glow.

OFRA Long Lasting Liquid Lipstick in Sao Paulo




Almost every Instagram beauty-lover is into a bold liquid lip, and OFRA does some of the best. KathleenLights loves them because the formula has a creamy mousse texture that doesn't dry your lips out and crack and crumble off like other liquid lipsticks can.

OFRA Universal Eyebrow Pencil, ulta.com





And of course the Insta-brow game is important. Seriously, have you seen Manny's bold and defined brows? OFRA makes an ultra-pigmented pencil to fill those babies in.

Other best-selling products that'll be available on Ulta.com are the brand's single eye shadows, palettes, primers, and a setting spray. And in case you want to do a big beauty haul, we found some of the best products available at Ulta, so you can stock up on everything you need.

 

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Women's Lifestyle | Beauty Hacks, Health Tips, and Fashion Trends: Beauty Vlogger Favorite OFRA Cosmetics Will Launch on Ulta.com
Beauty Vlogger Favorite OFRA Cosmetics Will Launch on Ulta.com
OFRA, an Instagram and YouTube influencer favorite known for highlighters and liquid lipsticks, is launching on Ulta.com
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Women's Lifestyle | Beauty Hacks, Health Tips, and Fashion Trends
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