By Marianne Mychaskiw, InStyle
If you're a regular to the bikini waxing game, you've probably been
rocking the most popular wax style without fully knowing you were.
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Though many women in the great pubic hair debate claim to be going
for a more natural finish, according to Melanie Coba, European Wax
Center brand ambassador and beauty expert, the Brazilian still reigns
supreme across their many salon locations. This doesn't come as a total
shock, but Coba tells us that the attitude toward the Brazilian has
changed entirely. Rather than wearing the badge of honor once associated
with a Brazilian Wax in the '90s, it's more of a form of self-care to
Coba's clients.
"At one time, people felt outrageous saying that they got a Brazilian
wax, and of course it's up to everyone's personal preference, but
people have gotten more comfortable and open about the fact that they
like the way the Brazilian wax feels, and that they're doing it for
themselves," she tells us. "And it isn't just 20-something fashion girls
getting it done—it's mothers, grandmothers, people from all walks of
life."
[post_ads]What's in the lasting appeal? For starters, it's far less maintenance
than other waxing styles as well as shaving, for that matter. Anyone
who has experienced a Brazilian will tell you, the first time is always
the hardest, but it gets easier in the appointments that follow, and the
fact that you don't even have to think about maintenance for 3 to 4
weeks is reason enough.
"Waxing is such a fun experience and you get to know people, as funny
as that sounds. People react in similar ways and are totally open in
this one-on-one experience, though since you're alone with your waxer,
you don't realize you're doing it," Coba says. "People get off the table
and comment on how clean they feel, or joke that they feel like they've
lost 10 pounds. It can be totally transformative."
Of course, what you do with your pubic hair is totally your own
personal choice. Whether you wear it totally natural, or you don't wear
it at all, both options are correct and entirely yours to make. The fact
that the waxing style popularized by the Sex and the City generation has joined the classic status of the organic styles before it is interesting enough to us.
