By Marianne Mychaskiw, InStyle
Fact: If it's popular on Instagram, either a marble texture
or unicorn color scheme is involved. It's only natural that the
internet should proceed to freak out over this Insta-famous hair
technique created by hair colorist Ash Fortis, which combines both. It's
almost like Lisa Frank redesigned your marble-printed Lumee phone case.
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The process itself involves bleaching out your color to a pale blonde, as most day-glo hair trends
do, but the marbled finish itself involves an unconventional—and
super-mesmerizing—application technique, which she documents in the
Instagram video below.
er of shaving cream to a foam mesh strip, then applies drops of Pulp Riot hair color
over the top. With a brush, she'll mix and swirl the colors until a
marble-esque pattern is created, then applies each of the strips
directly to the hair, just as you would with foils.
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VIDEO: How to Make Your Hair Color Last Longer
The pro certainly puts the term "creative" in creative color—aside
from the marble finish above, she's translated crystals like moonstone
into hair color form, regularly paints with all the colors of the wind,
and even did an effect she coined "hologram hair" for a few of her Coachella-bound clients.